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R.O.B. the Robot

Sold as part of a top end pack for the Nintendo Entertainment system, Rob was a robotic friend, who would perform tasks when connected to a NES and games such as Gyromite.

The name stands for Robot Operating Buddy, or Family Computer Robot in Japan, only two games used the peripheral, Gyromite and Stack Up. The robot was an attempt to reclassify the NES as a toy, rather than a console, after the disastrous crash of 1983.

A NES controller would be put in the front facing slot, then R.O.B. would press the blue or red buttons in front of him to operate the controller.

Although quietly discontinued after only a few months on market, the toy is fondly remembered as an early example of Trojan marketing.

Date : 1985

Manufacturer : Nintendo

Format : Robot

Physical Description : Robot

This exhibit has a reference ID of CH59648. Please quote this reference ID in any communication with the Centre for Computing History.

Scan of Document: R.O.B. the Robot

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